About

A small studio that designs websites and handles search visibility for businesses whose customers find them by searching locally.

Who we work with

Clinics and practices, trades and home services, studios, restaurants, professional services. The common thread is that someone types a need and a place into a search box, or asks an assistant the same thing out loud, and a short list comes back. Being on that list, and then being the one picked, is the whole job.

Businesses that sell nationally online have a different problem and are usually better served by someone else.

Where we have the most depth

Most of what we have built so far is dental. That was deliberate at the start and it taught us a lot that a general agency playbook does not carry: that insurance is the first question a family patient has and belongs above the fold, that someone in pain will not hunt through a menu for a phone number, that a referral specialist is addressing two different audiences on the same page.

If you run a practice, that is useful to you directly. If you run something else, what you get is a studio in the habit of working out what your equivalent of the insurance question is before it draws anything. The work page shows the dental builds, since those are the finished ones.

Why we build the design first

It is easy to promise a business a beautiful site. It is harder to hand one over before invoicing for it. We do the harder version because it removes the part of this trade that most people have been burned by, and because a design either convinces you on sight or it does not.

There is a cost to working this way, which is that we build sites nobody buys. The six on the work page exist for that reason.

What you can hold us to

You see it before you buy it
The preview comes first, built with your real details. If it does not convince you, you owe us nothing.
Accurate details, everywhere
Names, addresses, phone numbers, hours, services and photography are yours and are correct. Where an image has to be sourced or generated, we say so, and it is never captioned as your premises, your staff or your customers.
No ranking guarantees
We report what moved and what did not. We will not promise a position or a traffic figure, and we will tell you plainly that anyone who does is guessing.
The site belongs to you
Plain HTML, CSS and JavaScript you can host anywhere and hand to anyone. There is no proprietary builder you have to keep paying us to edit.

Talk to us before committing to anything

The audit costs nothing and you get a straight answer about your current site either way.